Prolex Media is thrilled to share our recent collaboration with Habitat for Humanity Manitoba in support of their Spirit of Hope cycling fundraiser!
This year, we weren't just tasked with creating promotional videos for the event; we became active participants in its mission.
A Story-Driven Approach
Our goal was to capture the essence of the Spirit of Hope through impactful storytelling. We aimed to showcase the passion of the riders, the importance of affordable housing, and the strong sense of community fostered by the event. The videos we created weren't just about showcasing the event itself, but about the human stories that drive it.
A Partnership Built on Shared Values
Through a strategic partnership with Habitat for Humanity Manitoba, we were able to create a series of videos that resonated with viewers. We shared production costs and collaborated to ensure the content authentically represented the organization and the event. This wasn't just a client-agency relationship; it was a meeting of minds united by a common goal of giving back to the community.
Inspiration Takes Action
The stories we captured during production were so inspiring that our Creative Director, Jordan Johnsen, decided to take his commitment a step further. Jordan will be participating in the Spirit of Hope ride this summer as part of Team Prolex! Jordan's decision to participate is a testament to the power of storytelling and the impact this project had on our team.
Join Us in Supporting a Worthy Cause
We invite you to learn more about the Spirit of Hope and consider supporting Jordan and Habitat for Humanity Manitoba. Every donation helps build a brighter future for a deserving family.