Prolex Media produced an award-winning video campaign for Habitat for Humanity Manitoba’s "Spirit of Hope" fundraiser. The series highlighted the passion and dedication of cyclists who have been riding for 30 years to support affordable housing, creating a compelling narrative that inspired community participation and helped drive donations.
Habitat for Humanity Manitoba tasked Prolex Media to create a video campaign that would promote their "Spirit of Hope" fundraising ride. The goal was to inspire participants and donors while emphasizing the significance of the event in supporting affordable housing. Prolex Media was tasked with developing the creative concept and managing the entire production process, all while working within budget constraints and donated time.
Prolex partnered with Habitat for Humanity Manitoba to produce videos that celebrated the spirit of the "Spirit of Hope" event. Through shared production costs and collaborative efforts, we created visually stunning and emotionally resonant content.
Access to diverse shooting locations and the involvement of volunteers added authenticity and energy to the videos. Despite being in its early stages as of spring 2024, the campaign has already gained television coverage, with an initial preview of the rider recruitment video resulting in 28 out of 40 viewers signing up, signaling a promising start to the campaign.
"Over the years, I have worked with a lot of video production companies, both locally, nationally and internationally.I can honestly say that Prolex Media is one of the best companies I have had the pleasure of collaborating with.Their creative vision, detailed story boards, concise call sheets, professional on-site set up and passionate production team created an incredible series of promotional videos for our Cycle of Hope fundraising event."
Looking to create video content that drives real impact? At Prolex Media, we bring your stories to life in a way that engages and inspires your audience. Whether you're in the not-for-profit sector or seeking to raise brand awareness, we’re ready to collaborate with you. Book your no-obligation 15-minute intro chat today!
Unlock exclusive content, insider updates, and special offers delivered straight to your inbox. Join our vibrant community and stay ahead with the latest trends.
Sign up now and never miss a beat!
